A couple of children holding signs saying

Pin & Win raises $450,000 for Very Special Kids

The Victoria Racing Club (VRC) and Very Special Kids are delighted to announce $450,000 has been raised in the first year of their charity partnership for Pin & Win.

Pin & Win is the VRC’s flagship annual charity fundraiser and since 1995 has given charities the platform to raise more than $6 million through the sale of Lexus Melbourne Cup souvenir pins, helping to change lives and support the community.

Very Special Kids is the 15th charity to partner with the VRC, with the Pin & Win partnership supporting a complete rebuild of Very Special Kids’ children’s hospice at Malvern where it cares for children with life-limiting conditions and provides much-needed family support services.

Very Special Kids is set to demolish and rebuild its current hospice in 2020 to meet the needs and clinical care of the children it cares for now and into the future. 

VRC Chief Executive Officer Neil Wilson said the Club was delighted to partner with Very Special Kids in 2019.

“We are proud to announce $450,000 has been raised in 2019 for Very Special Kids through the generosity of Flemington racegoers, VRC sponsors and partners and the community more broadly. We are grateful to everyone for supporting Melbourne Cup Carnival’s Pin & Win initiative.

“We look forward to continuing this important partnership with Very Special Kids in 2020 to support the rebuild of their children’s hospice.

“The VRC was delighted to share the magic of the Lexus Melbourne Cup with children, parents and staff at the Very Special Kids children’s hospice in September when the 2019 trophy visited the Malvern facility as part of the annual Lexus Melbourne Cup Tour.

“The Club also supported Very Special Kids through naming rights to races on Australian Guineas Day, Sofitel Girls’ Day Out and Seppelt Wines Stakes Day.”

Very Special Kids CEO Michael Wasley said, “The opportunity to be Victoria Racing Club’s 2019 Pin & Win charity partner provided us with an amazing opportunity to raise much-needed funds for our vital work, especially important as we are 80 per cent self-funded. We are set to demolish and rebuild our 23-year-old hospice next year, so this money will go towards the $15 million still required to build the new hospice.

“Not only did this opportunity raise us a lot of money, it also gave us an amazing platform to share with people who we are and why our work is so vital to the families we support.

“I would also like thank the incredible volunteers who continued to sell pins during the wet weather because, without them, this fantastic result wouldn’t be possible,” he added.

This year’s Pin & Win campaign began in September, with funds raised through numerous VRC events including Myer Spring Fashion Lunch, VRC Kennedy Oaks Club Lunch and the Lexus Melbourne Cup Parade, in addition to pins being on sale at Flemington spring carnival race days.

One of the largest contributors to the 2019 campaign was the Love Letter to Racing event on TAB Turnbull Stakes Day in October which saw a record $41,891 raised. Held in conjunction with 3AW’s Ross Stevenson, this annual event was an outstanding success, with a whopping increase of more than $16,000 on funds raised in 2018.

Pin & Win offered more than $140,000 worth of prizes in 2019, including a Lexus NX300 AWD F Sport won by Antonia Kratopoulos of Victoria.

It’s not too late to support Pin & Win in 2019, with Lexus Melbourne Cup souvenir pins still available here.

For more information on the VRC’s community initiatives including the Melbourne Cup Carnival Pin & Win program, please visit here